The Nonprofit Podcast

Ep 112| Ethical Appeals: Mastering Trauma-Informed Storytelling

Jena Lynch, Brittan Stockert & Cara Augspurger Season 5 Episode 112

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Are You Making These Ethical Mistakes in Your Fundraising Appeals?

Discover how to harness the power of trauma-informed, ethical fundraising appeals with expert storyteller Maria Bryan, and elevate your nonprofit's storytelling strategy.
Jena and Maria interrogate how and why trauma-informed storytelling fits into a forward-thinking nonprofit marketing framework, plus practical tips for ethical storytelling and fundraising that will resonate, but respect the person's or community's lived experience.

Maria Bryan’s skill in resisting harm, while inspiring action amongst supporters and donors, is central to telling these stories with the care they deserve.  Learn more about:

  • Navigating Nonprofit Storytelling: shape strategies that respect and uplift those central to your nonprofit's mission.
  • Consent and Safety: Ensuring storytellers control their narratives to protect dignity and support sharing.
  • Challenges in Trauma-Informed Storytelling: Using content warnings and blending hopeful with realistic narratives to avoid exploitation.

Join us to explore how to implement: 

  • Actionable insights for integrating trauma-informed approaches into fundraising.
  • Key strategies for integrating video storytelling, creating welcoming spaces for sharing narratives, and aligning stories with your values via thorough vetting.

Build a deeper understanding with this comprehensive guide :

Discover more about Maria’s services and hear more on her podcast When Bearing Witness, here: https://www.mariabryan.com/podcast 

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